Growth Scenarios & Strategic SWOT
Model your three compound growth scenarios with real numbers, then build the strategic SWOT — a maximum of five items per quadrant.
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Three growth scenarios
Enter your actual starting monthly revenue. The model compounds monthly: 2% is the conservative floor, 3% is the Scale at Speed target, 4% is the stretch case. The final column shows linear growth at the same rate, adding a fixed percentage of the starting figure each month rather than of the month before. The gap between the two is the whole argument for compounding.
| Scenario | Month 12 | Month 24 | Month 36 | Annual (yr 3) | Linear at same rate |
|---|---|---|---|---|---|
| Conservative — 2%/mo | |||||
| Target — 3%/mo | |||||
| Stretch — 4%/mo |
The strategic SWOT
Rule of five: four or five items per quadrant, no more, each passing the scaling lens. If it would not change a decision in the next two quarters, it does not belong here.
